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"I cannot live without books: but fewer will suffice where amusement, and not use, is the only future object." -- Thomas Jefferson
Showing posts with label Bookstore. Show all posts
Showing posts with label Bookstore. Show all posts

Thursday, November 26, 2020

Between the Lines / More Than a Bookstore, Mérida, Yucatán, México

Between the Lines / More Than a Bookstore

Juanita Stein had been dreaming and planning to own a bookstore / stationery boutique for more than seven years.
 
"Juanita grew up reading and writing, encouraged by her mother who was a true bibliophile. As a child in Huntington Beach, CA, she went to the local public library every Saturday for Children's Story Hour. And she hasn't stopped reading since. 
 
She feels that in today's digital world, we all need to disconnect and go back to basics... everyone remembers what it feels like to hold a book in your hands and put pen to paper." -- from BTL online bio.
 
As former editor of Yucatan Today, Juanita is familiar with Mérida’s colonias; cultural events and venues; businesses, and more.

She had her spot chosen for years, then in 2019, she was able to rent the space at the corner of the building now known as Plaza Carmesí, beautifully restored by the team Reyes - Larraín, one of Mérida’s well-known architectural studios.

She opened Between the Lines (BTL) on Calle 62 at the corner of 53 on March 4, 2020.

BTL is stylish and packed with a wide variety of books in English, games, stationery, and, surprisingly, lots wrapping paper, gift bags, greeting cards, and other gift items.
 
As you explore the store, look high and low, and you will find treasures like Mayan masks, gorgeous coffee table picture books, and more.
 
For expats or English-speaking tourists starved for books in English, you can find a variety of books, in paperback or hardback, including: mysteries by John Grisham; biographies like Michelle Obama's book, Becoming; action-adventure stories by Janet Evanovich; and works by Alice Munro, Terry McMillian, and Malala Yousafzai; local cuisine cookbooks; and books by local authors.
 
Any bookaphile would love the assortment of beautiful journals, notepads, pens, and bookmarks.

One important section in any bookstore is a children’s section. The secret is adults love children’s books, too.
 
Between the Lines has a healthy selection of books and games for children of all ages.
 
Also, during this pandemic, Juanita. created an online catalog where you can browse her selections and place orders (for local delivery or pickup).


For a fee, Juanita will personally deliver your items within Mérida and Progreso.
 
At this time, Between the Lines is open: Wed. - Sun. 10 am - 4 pm. Only four customers allowed into the store at one time. Face masks are required. To ensure you will be able to come and browse, call and make an appointment.
 
 To get Between the Lines' latest newsletter regarding new arrivals and events, add your name to the mailing list using the online form on the BTL website.

BTL is next to Volta Café that has indoor and outdoor seating and an enormous selection of items for Desayunos, Almerzo, and Cena, including cocktails.
 
It's a great place to sit and enjoy your new purchases with a cup of café.


Between The Lines location, hours, contact information,
website, catalog, and social media:
 

Juanita Stein, owner
Between the Lines / More Than a Bookstore
Calle 62 No. 450 x 53 y 51, Local 4, Centro
Merida 97000, Yucatan, Mexico
 
Hours:
Wed. - Sun. 10 am - 4 pm.
 
Contact Information:
Email: Info@Between-the-Lines.com.mx
Cell / WhatsApp: +52 999 242 3528
 
Between the Lines website:
 
BTL Catalog:

BTL Social Media:
Instagram

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